Traffic is the most important factor while publishing blogs or any post. If you are writing content to publish it as a blog and there is no much traffic on it then this type of blog posting is not useful. There is the best digital marketing company available that can help to drive more traffic by using its digital tactics. There are some social media platforms that can drive very good traffic. One of those platforms is Twitter.
Twitter is an American microblogging platform where you can share content and views in the form of tweets and small posts.
There are about 18 million Indian users who are active on this platform and socialize each day.
When you sign up on Twitter, you can express your views on different topics, find like-minded people and promote your services as well. Twitter has a huge audience which makes this platform best for marketing purposes. It is a social networking site where you can promote your blog posts and increase your engagement with great ease. There are several features of this social media platform that you can make use of to spread the word about your blog.
If you want to bring the right crowd to your blog then follow these practices to promote your blog.
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Create engaging one-liner tweets:
When you are making a tweet for your followers and when you want most people to share and engage with it then you must make sure that it is captivating. Good one-liners and short tweets that can grab the reader’s attention are priceless. The kind of content that is crisp and to the point never goes out of fashion. So whenever you plan on promoting your blog with the help of Twitter then create short posts that can engage viewers and awaken curiosity to read your blog. You can either use a question, a quote, a statement that is relevant to the blog, or even take a line from your own content. The shorter the tweet the better it will be. And make sure that whenever you are posting a tweet related to your blog, do add the link of your blog for the audience along with that post.
Use the Twitter ads feature:
Twitter ads are just like any other advertisements that you put up online to promote your brand or service. Advertising on Twitter is very easy as it comes with a no minimum advertising budget policy. So whenever you plan on promoting a particular tweet, you can decide your own budget and promote them accordingly. Twitter advertising has a very easy and simple design and each time you promote your tweets, your tweets can reach a bigger audience and even the users who have not followed you.
Just like the normal tweets, Twitter ads also look similar except that they have a label marked on the right side corner which says “Promoted”. When you use the Twitter advertising platform to promote your blog, it can reach a bigger and better audience. Which can in return give you an increased blog engagement as well as views. The Twitter advertisement makes up one of the best features to promote your brand.
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Use hashtags relevant to your tweets to increase engagement:
Hashtags have a huge significance when you are promoting something on Twitter. When you tweet something, hashtags work like keywords which help to categorize your tweet so that the right audience can find it without any trouble. Hashtags can be anything from words to small phrases and when you use them along with your tweet then you are targeting an audience that is new to your services. If your Twitter account is public then all the users who search for that hashtag will be able to see your post and thus reach over your blog. It will generate more views and improve your blog crowd. Generally, two hashtags per tweet is a good practice but if you want, you can add countless hashtags over your tweets and show them in different categories as well.
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Use Twitter fleets to promote your blog:
Fleet is a feature that was introduced by Twitter online platform recently.
This feature allows the users to post short videos and content on their Twitter account for their followers. These videos and posts can be for a few seconds and last for 24 hours.
Fleets are like Instagram stories that you can use to inform your users about your new blog posts. They are easy to make and very common for users who operate from Twitter mobile applications. Unlike tweets, fleets have a simpler design and you have the power to choose who will see your fleets. There’s no comment or like an option for fleets and you can share your in-the-moment thoughts, promote your blog and express your views without any judgment. You can convert these fleets into tweets later on and never lose your posts. When you post a fleet, you can strike up a conversation with your followers. Your followers will be able to respond to your fleets through messages. This feature can be a good way to strengthen your relationship with your audience and inform them about your blog personally.
Retweet your old tweets:
Twitter has a large user base, which is why millions of tweets get posted online each minute. So when you make a promotional post about your blog, chances are that it might not show up to many users because of tie differences and refresh rates.
In such a case how do you plan to reach a wider audience?
Along with fleets, another thing that can help you bring more crowd to your blog is Retweeting your posts, both old and new. When you frequently retweet about your blogs, people will be reminded about your products and your content. And those users who missed your tweet the last time will also be able to view and go through your content with ease. You can retweet other people’s posts as well, who have linked your blogs in their tweets. This will not only bring you more followers but also expand your reader base. You can tag people and use Twitter mentions in your posts to make them more open to other like-minded people.
These are the best tricks to improve your customer base on Twitter. It can help you gain a large number of followers and blog engagement in a short time.
Contact the best digital marketing company to drive more traffic to your website or blog, or any other traffic-increasing activity on 9718159000.
