In today’s digital world, posting blogs, articles, images, and videos on different social media handles is an important aspect for driving traffic through social media marketing. But for posting content and articles on these platforms the accuracy level is the most engaging factor which must be there in the content writer’s checklist.
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Content is king. We have all heard this multiple times. But it is not only the originality and authenticity of the content that matters, the correctness of the content is equally important. Correct content increases the reliability and readability of both. It is important that the content we write is correct because of the following reasons:
First impressions are important:
The correctness of content leaves a good first impression on the reader. See it like this, if a reader finds multiple errors then they might not want to trust your article or blog. And even if you are imparting valuable information, the reader might not be impressed by them. This is why it becomes important that the content you put out on the internet should be error-free and genuine.
Communication becomes more effective:
The best way to communicate with your audience is by writing to them. Writing is authentic, reliable, and works best for boosting your brand awareness. But what makes your business communication more fruitful is the correctness of the content. One main reason behind this is that an error-free write-up would convey the exact meaning that you want others to understand. Content that has very few or no errors would not only be preferred and trusted by the readers but will be understood better as well.
Thus, it is very important that the content that you put up online should not only be authentic but free from grammatical errors. Now the problem is that even the experts make mistakes, there’s no one smart enough to make perfect content.
So how can you achieve the maximum level of correctness without wasting much time and effort?
The best way to do so is by using online editors and language checking tools. When you go online you can find hundreds of such tools but not all are authentic.
A good editor is something that is organizable, easy to use, and mobile-friendly so that no matter where you are you can still unlock the best discounts on your online purchases hassle-free. One such excellent editor is Grammarly. As the name suggests, this online platform allows you to make your text error-free by checking grammar, readability, accuracy, and much more. You can use this tool while writing articles, blogs, and various different types of content. It is simple to use and organizes all your content with ease. Grammarly works to make your content more accurate and apt for the readers.
Here’s a list of features that make it incomparable and useful for all writers and content makers. In case you want to discuss any of your digital marketing needs or any content related query, consult it with one of the leading seo company in gurgaon DigiExcel to get the best solution.
To know about the features let us first understand the membership plans. There are two different membership plans that you can avail yourself of while using this software.
The first one is the basic plan that comes for free. When you use this plan, you can proofread and edit an unlimited number of documents like articles, posts, research papers, and much more. You can check for the synonyms and get to know about the spelling errors, fix major grammar issues and correct the punctuation while writing emails, blog posts, social media posts, and while filling forums. The free membership comes with the following-
- The Grammarly browser extension: This software comes with a browser extension option. You can use this option to add Grammarly to your search engine. So whenever you use any platform like Facebook or send emails, Grammarly will check your content and make the desired corrections in it.
- Microsoft Word and office plugin: When you’re using the Grammarly software, you can also use the word and office plugin to avoid mistakes while writing an article or typing a word document. It will filter out all the mistakes and tell you about the tone of your article as well. This plug-in works when you’re working online and is currently available for only Windows PCs.
- Grammarly app for your smartphone: If you have a free Grammarly membership then you can also access this editing software on your mobile phone with the help of the Grammarly application. This app is easy to use and allows you to paste, drop or add countless articles, edit and organize them as well. Through this app, you not only find the best way to edit and proofread all your content but it also helps to keep all your write-ups and content safe as well.
The second membership is the Premium membership. This Grammarly membership comes in three plans. You can select from a monthly plan, half-yearly plan, or yearly plan. When you become a premium member you get to see the maximum efficiency of this software. There are several benefits you get with this membership. When you become a premium member you get all the features that a free member has access to but apart from that, there are other features like-
- Clarity: A premium member gets to know how clear and accurate their content is sounding. All the grammatical and spelling errors, choice of words, punctuation will fall in this section.
- Tone adjustment feature: When you are a premium member, you can choose from options like formal/informal when you’re writing content and grammar will suggest words, phrases, and changes according to that.
- Plagiarism checker: Along with editing tools, Grammarly premium gives you a top-notch plagiarism checker which will detect all the plagiarism and will help to make your content 100% authentic.
- Fluency, formality level, and other advanced recommendations: When you use Grammarly premium, you get suggestions on how fluent your text sounds, how readable it is, and how you can make it better. You receive advanced grammatical suggestions and you can also select the formality lever for your audience to make your content appear more personal and appropriate for your audience.